Toronto’s Jellystone Park Wins Award for Excellence in Camping Industry

Toronto, ON (May 5, 2008) – Tim O’Rourke, owner of the Yogi Bear’s Jellystone Park Camp-Resort in Toronto, has been recognized with the Maple Leaf Award by the Jellystone Park system. The award is given to a Canadian franchisee for his commitment and dedication to the franchise system. The award was presented at the annual meeting of the Yogi Bear’s Jellystone Park Camp-Resort group in Cincinnati, Ohio.

“Jellystone Parks are not only great places to camp, they’re great places to work,” O’Rourke said. “All of the Jellystone Parks across Canada and the United States are great destinations for clean and fun family camping. Winning this award in the company of such first-class Camp-Resorts is a tremendous honor.”

A great location for families taking in all Toronto has to offer, Jellystone Park Toronto also is a complete destination in itself. A full-size, in-ground heated pool is a favorite of returning campers, as are the walking trails, open play areas and game room. New to the park this year, campers will enjoy mini-golf, pedal karts, karaoke and new playground equipment.

Jellystone Park Toronto holds themed weekends every weekend from June 27 – Sept. 1. A sampling of special events includes Carnival Weekend, Under the Sea Weekend, Happy Birthday Canada and Fear Factor Weekend. “Another favorite weekend at the park is in celebration of Victoria Day,” O’Rourke added. “We invite campers to remember the good old times as we commemorate this holiday with Retro Weekend, May 16 – 19. Our ‘Blast from the Past’ dance will bring back enjoyable memories and create new ones for families.”

Yogi Bear’s Jellystone Park Camp-Resort in Toronto opens May 1 for the 2008 season.

About Jellystone Parks™

Launched in 1969 by D.M. Haag, the Jellystone Park system is now the second largest chain of campgrounds in the United States, boasting more than 70 campgrounds and 15,000 campsites in 27 states and Canada. Its Camp-Resorts are among the best campgrounds in the industry with a quality reputation for being fun, friendly, clean and service-oriented parks that on average have a higher revenue per site night and a longer average stay than that experienced by other campgrounds – independent or franchised. Additionally, each Jellystone Park is themed with Yogi Bear elements providing instant recognition and consumer appeal. It is truly a place “Where You Camp With Friends.”®

Yogi Bear Jellystone Parks are franchised through Leisure Systems, Inc. (LSI), a wholly owned subsidiary of The Park River Corporation, Cincinnati, Ohio. For more information about Jellystone Parks, visit www.campjellystone.com